iRobot was long overdue for a product redesign to win back its once overwhelming share of the robot vacuum market. The company just announced such a reinvention for its complete product line; it turns ...

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The iRobot Select program is shutting down amid more cost cutting at the troubled robot vacuum manufacturer. The iRobot Select program is shutting down amid more cost cutting at the troubled robot ...

Robotics firm iRobot, originator of the robotic vacuum Roomba facing stiff competition from lower-priced competitors, told investors Tuesday that there was “substantial doubt” about the company’s ...

Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. Just a few years ago, iRobot, best known as the maker of the Roomba, was riding high, with annual ...

IRobot, the maker of the Roomba floor vacuum, said Monday that a planned deal to be acquired by Amazon would not go through, a development that led it to announce it would lay off 31% of its staff. In ...

iRobot, the Bedford, Massachusetts-based company that was largely responsible for the rise of the robot vacuum cleaner in homes, is warning investors there is “substantial doubt” about its ability to ...