Discover how Google Ads evolved over 25 years, from simple AdWords campaigns to advanced AI automation shaping how advertisers reach their target audiences.

Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize next year.

Finding the budget, time, and resources to properly advertise as a small-to-medium-sized business (SMB) can be a daunting task. Pomelli, an AI experiment from Google Labs in collaboration with Google ...

Twenty-five years ago, Google unveiled Adwords, which pledged to enable advertisers “to quickly design a flexible program that best fits [their] online marketing goals and budget,” Google cofounder ...

This free AI course teaches research, writing, and engagement tools. The four-week program covers Gemini, NotebookLM, and Pinpoint. Writers, creators, and journalists will gain practical, free ...

Editor's take: Despite the AI boom and other major shifts on the web, advertising remains Google's – and Alphabet's – primary revenue source. The company recently began a slow rollout of a new ads ...

Madrid’s soccer rivalry is on ahead of the NFL’s final international game of the season. Fierce rivals Real Madrid and ...

Unpack how stock-driven decisions, market dysfunction & inevitable corrections reshape the future of search as we reach an ...

ANGA MASTERY has launched its first online course, "Comprehensive Google Analytics 4". This data analytics training is designed for marketers, business owners, and individuals, providing hands-on ...

Stability AI wins in court, Google Maps gets chatty, AI drives up power use, and Coca-Cola rolls out a new wave of generative ...

Here is a funny number to chew on. Sometime in the early part of 2026, if current trends persist, Google will have a spending rate on servers that is in ...

Danielle Butterfield thinks her party’s data obsession paralyzed it in 2024. Now she’s betting that a little chaos — and a ...