According to the WARC and Intuit Mailchimp report, mid-sized companies are reworking marketing strategies as 98% of marketers ...

MarTech investments are delivering record ROI in 2024–25, with AI, automation, and CRM integration driving measurable revenue ...

Meta says it's made improvements to its ad retrieval architecture, which could help businesses better reach their audiences.

The changing mindset around AI and online shopping should be a good thing for businesses – especially with more accessible AI ...

Establishing a solid digital presence ensures your business can be found, trusted and remembered. That means having a clear ...

Tim Huelskamp's fast-growing newsletter company 1440 has cracked the code on email marketing. He shares his advice.

Marketers face a divided economy, persistent inflation, tariff pressures and declining social media trust as they plan for ...

Scott Strickland went from Wyndham's CIO to chief commercial officer in 2024, adding oversight of marketing, PR, loyalty, ...

Scam text messages are rising fast. Learn 14 common smishing tactics and warning signs to keep your money and personal info ...

Despite a slight dip in sales, European Wax Center Inc (EWCZ) remains optimistic about future growth through enhanced marketing and data-driven strategies.

The post-purchase experience is fast becoming the new marketing frontier. For years, it sat squarely in operations — a ...

Maropost, the leading unified commerce platform provider, announced the release of Maropost Commerce Cloud, a powerful addition to the brand's suite of products for ecommerce and retail merchants, ...